Is capitalism creating a “yoga monster?”Are we creating a culture of detachment rather than connection? Are the “yoga markets” saturated? Are the new businesses opening solving a problem, or creating one? Are we serving ourselves more than considering each other? How can we return to a state of interconnection, collaboration and harmony? Too Much is Too MuchRecent conversations between myself and clients have included this statement. They've asked, "If I take more classes, will it make me better faster?" If only wellbeing worked that way. Yes, it's good to attend self care practices on a regular basis, but attending two or more classes in a row or classes every day of the week isn't necessarily going to heal or improve your circumstances more quickly. In fact, you could end up injuring yourself or creating other issues. When it comes to wellness, moderation and harmony are the keys. Your practice of self care is yours, alone, but finding your way can be easier if you’re given some guidance. Finding a guide who understands that your needs are unique and who is able to provide support and guidance based upon the philosophies of yoga may not be easy. The “yoga scene” has changed a lot. Yoga studios are beginning to feel more like gyms; offering hour long active movement classes. Gyms are offering “yoga classes” that incorporate weights or HIIT. People posing in postures on Instagram are getting paid to do so and garner huge followings. People are flocking to the hottest new studio and busiest classes. Are they doing so for themselves or to be seen? Are they practicing yoga? For whom are they doing this; for themselves or to be like someone else? Yoga on Every CornerThere’s been a boom of people who have attended a yoga teacher training in the past few years. Not only are there more people claiming to be teachers, there are more who misunderstand what it means to be a yoga practitioner. Any yogi or yogini will tell you that the key to yoga can’t be found in an instagram photo. While the asana, or posturing has become a symbol for yoga, it is not the only aspect of the practice. You can attend classes during which you’ll be instructed through a variety of postures at wineries, libraries, on beaches, at breweries, in mental health facilities and even detention centers. While you don’t need to visit a yoga studio to engage in or experience the practices of yoga, there is a reason why they exist: they are space designed and intended for accessing yoga. From the interior design to the intentions set before and after every practice, a yoga studio is a special place with a unique energy. A yoga teacher is not a fitness instructor. A yoga class is not a workout. While you may move and sweat, the ultimate intention of yoga is to help you know yourself so you can effect changes to be your best self. Wellness, wellbeing and self care are the roots of the practice. After a yoga session you should feel as though you have done some serious self care and have a desire to continue to incorporate what you learned into your life. Competition vs CollaborationI belong to a few groups that discuss the struggles of being a yoga studio owner and teachers. Asteya and ahimsa are two of the primary practices of yoga, but it seems as though they are being ignored and overlooked when it comes to the world of offering yoga through a business. Stories of teachers using studios without permission, collecting client information, undercutting each other, opening competing studios and more are plentiful. The overhead of running a studio includes not only rent, but also utilities, a booking system, credit card processing, advertising, marketing, payroll and more. Small studios run by teachers who have years of experience are struggling to stay in business as franchises and gym-like centers open nearby offering lower prices and with financial backing that can cover the overhead costs. Yoga is supposed to be a practice of collaboration and connection. It seems, though, that the business of offering yoga is creating a culture of competition. This is resulting in behaviors of mistrust, secrecy, isolation and separation. Vinyasa, Hot, Iyengar, Goat. . .YogaYou can put any words you want together. You can put any things you want together; Milkshakes and french fries, wings and ranch, gin and tonic are all things that people enjoy. Not all things are good when brought together and, when combined, sometimes the roots or basis can be lost. For example; milk and lemon. When combined, the two yield buttermilk and there’s no way to go back to the originals. When the word yoga is added to an activity, sometimes the yogic aspect is lost. To say “vinyasa yoga” is to create union through intentional sequence. Hot yoga is creating union through heat. Iyengar yoga means union through Iyengar (what?) and goat yoga is to create union through goats (uh, huh?). Is this making sense? We could keep going and say everything is yoga, which is true, if you practice yoga, but just saying something is, doesn’t make it so. So, maybe you’re thinking about practicing french fry yoga, chicken yoga and wine yoga. Everyone should practice in their own way, but I just don’t think that union with fries, spirits and wine is going to help you live your best life. The Right Yoga How do you know if the yoga class you're attending is the right one for you? Ask yourself the following questions: Is the instruction clear, varied and easy to follow? Does the instructor/teacher/guide pay attention to my needs? Am I being given guidance to pay attention to more than my body?
If your answer to these questions is “yes,” then you’ve found a good teacher and practice. Yoga classes should include movement that directs your body in every direction, is accessible for everyone attending, provides variations for different needs and suggestions for connecting with your body, breath, energy, emotions and mind. The root work of yoga is yuj: to yoke or join. To practice yoga is to access yoga. How do we do so? Through observation, direction, body awareness, intentional breathing, focus, mindfulness and integration. Wherever you begin and whatever path you move upon, if you’re engaging in these practices, you’re moving toward yoga. Returning to the original question; is there too much yoga? I’ve begun to wonder if maybe there isn’t enough.
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There is a lot of “yoga” out there right now. A boom has occurred and every gym, fitness spot, grassy area, and beach is now offering “yoga.” There are live streams, videos, Youtube channels, memberships, subscriptions and more. Learn to differentiate between those that are Yoga and the rest. What Is Yoga? There are 8 specific aspects to the practice of Yoga. When all are included, you are practicing Yoga. 1) Yama: Restraint/Direction/Control 2) Niyama: Observation/Self Control 3) Pranayama: Directed Breathing 4) Asana: Intentional Movement 5) Pratyahara: Sense Withdrawal 6) Dharana: Focused Concentration 7) Dhyana: Meditation 8) Samadhi: Integration To explain each of these in depth is a much deeper conversation. For those of you seeking a deeper understanding or wishing to learn more about the history and philosophies of Yoga, begin by joining a class. A high quality teacher will incorporate these terms and explain them as they apply to what happens on and off of your mat. Technique is ImportantAsana (Yoga poses) change the way we move. The technique behind each position is important because it forces us to think and focus upon the way in which we are habitually using our bodies. Your teacher should be cueing postures in very specific ways in order to encourage you to redirect your attention and consider your habits. The value lies in understanding how to execute the postures well. Once you have developed this skill, then you can begin to move more quickly and gracefully through them. PhilosophyDid you know that Yoga has influenced most of the major spiritual practices in the world? Ancient Indians were seeking answers. They wanted to know why the world is the way it is. They were studying the stars, the Earth and human nature. During class you should be learning about the philosophies and history of Yoga as well as how to integrate the practices into your life. Learning about the history of Yoga and the various practices that stemmed from it will help you to develop a deeper understanding and discernment among the various styles that have branched from the roots of the practice. ApplicationYoga is something that we do all of the time. It happens on your mat, in the lobby, in your car and as you travel through the world. Your teacher should be giving you homework. As they teach, they should be offering focus points and concepts to consider. After you complete your mat practice (Asana) you may feel calm, steady and at ease. In your mind, though, there should be something that you carry out with you. Something that you consider beyond the mat. You should feel as though you are ready to make a tiny change or shift in your life that might just make things better. If you leave sweaty, tired and feeling like you got a work out, then you did, but it wasn’t Yoga. If you are interested in learning more about the philosophies and practices of Yoga as well as how to live a Yogic Lifestyle contact visit Lake Tahoe Yoga or book a Realignment Coaching Session. Originally posted on LakeTahoeYoga.com.
If you just chose this blog because of the title, take a moment to reflect upon that which you were hoping to get from reading it. Begin with these two words: “Yoga” and “Brand.” These two words inherently do not fit together. A brand is something that had been manufactured. Yoga is a practice that was discovered thousands of years ago. A brand is owned, distributed and sold. Yoga is none of these. It is everywhere, to be lived by anyone, for free. Yoga is not a product. [The first space in which Raja Hatha Yoga was practiced in Lake Tahoe.] Location, Location, LocationA brand is all about looking good. The right location, models, lighting, attitude, motto, all matters. You have to consider the demographic and customer you are trying to reach. You have to sell. This is not Yoga. No matter how hard I try to sell you on trying for the first time, second, going somewhere new, attempting a different approach, or convincing you that it will change your life, you have to be ready to become a Yoga practitioner. No matter how pretty or new or shiny the studio space. No matter how sexy, strong or flexible those joining the class may be, you have to be ready to change yourself. Yoga is not about location. It is about mindset. AttitudeNo matter how good you are at posing you will still need practice in order to discover Yoga. Sure, you may look good in your Lululemon pants and your Athleta top while you are handstand floating to the front of your mat. Regardless of your ability to access Virabhadrasana Eka or Ashtavrakasana we all have to keep practicing to work within. Yoga is not a show. It is a practice of mindful movement, breath, and ultimately letting go of expectations. When you practice it may be with a large group, small group or individually. The space in which you practice, style that you choose and those with whom you join in are not what matter. It is your attitude that makes the difference. Are you here to be seen or to See? Who are You Following?A brand sells because you desire to be like that which you see. Fit, strong, relaxed, affluent, happy, whatever it is you desire, the company selling is doing everything they can to convince you that their product will change you. We all know that it won't. No piece of clothing, yoga mat, block, strap, or new tool is going to make you a better person. Only you can do that. Before beginning, trying again, or returning to the practice consider what you are seeking in a teacher. Seek out a guide who is knowledgeable beyond Asana and who understands and practices the philosophies of Yoga. Find someone who is authentically themselves all of the time. Your teacher should be real, dedicated, truthful, vibrant and fearless to be themselves no matter what. For this will encourage you to do the same. If you are considering beginning, trying again, or returning to the practice and would like advice, guidance or assistance please reach out to Jenay. Whether choosing Lake Tahoe Yoga or another location in which to practice she is happy to provide support to anyone interested in practicing Yoga.
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Jenay, E-RYT, Director
Jenay, a 500 hour Experienced Registered Yoga Teacher, directs and teaches at Lake Tahoe Yoga Studio. |
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