Lake Tahoe Yoga began as an idea. For years I would joke about various locations being "a great place for a studio." I never thought I would actually become a studio owner. It wasn't until I was approached by some locals who were curious about my skills beyond counseling that I considered starting my own business. I began with just a few classes, some private sessions, and free classes. Once I began actively teaching, I realized how much I had to learn about business, people and community.
Giving too Much Away
I am enthusiastic about instructing, guiding, and helping others to discover their paths. The teacher in me is always proud to see my students demonstrate their understanding, develop new skills and grow as individuals. While instructing others, I am always learning. It wasn't until it was too late that I realized the very people that I had been supporting, guiding, and instructing were planning on attempting to become my competition. Upon leaving Lake Tahoe Yoga Studio they took more than the knowledge I had shared; they took practitioners, ideas and more.
It is incredible to look back to 2008 and review how rapidly technology, advertising, marketing and business has changed. During this time there have been positive and negative shifts in every field. I have had to change everything about the way I market my business. What will never change is the roots of Lake Tahoe Yoga.
Many of the studios, gyms, etc. in town may be listed on Mindbody or some other app. They may have pretty photos with people posing on their instagram. Maybe they are offering classes at breweries, art studios, wineries, with goats and cats and dogs. They are viciously competing with one another. Lake Tahoe Yoga continues to remain focused on our roots: the practice, the knowledge and sharing it with others.
Putting our Money where it Matters
Lake Tahoe Yoga wouldn't exist if it wasn't for our community. It was the locals that encouraged me to begin instructing and who continue to support the studio. I didn't practice at any other studio in Tahoe. I didn't train with a studio here. I didn't learn how to run a business by working for another studio. Everything at Lake Tahoe Yoga grew through active learning, community engagement & support, and the dedication I have to the practice, studio, and practitioners.
Our social media photos are of Tahoe and people just like you and me doing their best to access more than a pose. They are trying to access Yoga. They are living in this world, working beside you. They are breathing, moving and observing themselves and the world around them hoping to bring forth positive change.
Every penny spent to advertise Lake Tahoe Yoga is purposeful and focused. From local memberships for TRYP, SLTWHS and Tahoe Chamber to social media the advertising is calculated to be the best way for us to reach the community and to give back.
Supporting Small, Local Yoga Studios & Businesses
Over the past 10 years I have learned much about Tahoe South, business, and people. I have grown as an instructor, business owner and individual. I have deepened my understanding of Yoga and what it means to truly practice. I know I am not perfect. I remind my students that not everyone lives life with an open mind and that most people are in service only to themselves. Taking this lesson to heart, I have chosen not to advertise on the popular apps so that I can donate a portion of Lake Tahoe Yoga's profits to local and international non-profits.
When traveling, I seek out the small, locally owned studios that are not listed on Mindbody and do not have fancy advertisements or websites. I have discovered wonderful studios, new instructors, friendships, connections and more. I have expanded this practice beyond Yoga studios and have begun seeking out small businesses, as well. It has opened many new doors.
Go Small, Support Locals
There is no guarantee that the studio you find listed on Mindbody is the best, nor is there a guarantee that the teacher instructing in the basement of her house is any good. You will never know if you don't try it out. How about giving that new teacher in the basement a try before heading to the studio paying to be noticed? Step into that funky little shop on the corner instead of going to the one with thousands of reviews. Ask a friend for a recommendation, ask a local where they go, step off of the beaten path and try something new. For it is only when we try that we know.
Abhyasa & Vairagya
Although most of Sanskrit can seem like tongue twisters and silliness, as you learn what each word means and how it can be used, things become more interesting.
The Importance of Practice
Throughout my practice as a Yogini and then during my Yoga teacher training, my guru would talk about the balance between practice & effort (Abhyasa) and non-attachment and letting go (Vairagya). Being that my primary interest in Yoga was rooted in the physical benefits, I really didn't care if I was "letting go" of anything, I was more interested in that fancy headstand and holding Caturanga.
Be Willing to Let Go
As my practice deepened, and as I began teaching, I started to learn that if I didn't let go, then I got nothing. What I mean to say is, the more I held on to the practice and the more my focus was on having large classes and making lots of money, the fewer students I had and the more frustrated I grew.
When I opened Svadhyaya Yoga Studio, I had so many other things on my plate that all I could do when it came time to teach was allow my passion to flow outward to my students. I would have classes of 0, 1 or maybe 2 students. I got to know them well and their dedication to the practice was a reflection of mine.
Practice to Grow
Now, almost two years down the road, I continue to be driven by the practice and I try my best to let go of the results. It's very difficult, and it's sometimes a challenge to walk the line between what I want and what I need.
Abhyasa and Vairagya are so important because we have to constantly be practicing in order to grow. We have to always be letting go of the old growth so that we can become new. Just as the snake must shed it's skin, so must we be able to let go of the past and move foward.
The Right Tools for the Task
Lessons Learned in the Bahamas: Always carry a Machete
Any job can be made easier if you choose the correct tools. On a trip in the Bahamas I decided to collect various coconuts in order to experience the difference between young coconut water and the meat of a mature coconut. I did my research and knew what to look for, then went around the area collecting. When it came time to open the coconuts I discovered that the only tools available to do so were kitchen knives. Oh how a machete would have made a difference! After hours of whacking, smashing, shaving, and cutting, I opened all of the coconuts and was able to enjoy the fruits of my labor. Had I a machete, the work would have taken one quarter the time.
How to Practice Hatha Yoga
Hatha Yoga focuses on the practice of asana, pranayama and kriya. It is the most popular practice in the United States. As a result, there are hundreds of companies selling products to help you improve your practice. Traditionally, there are just 3 tools you need in order to practice Yoga everywhere: your body, your breath and your mind. However, being able to create a space and access poses with ease often requires some assistance. When you don't have your instructor near, a few tools can change everything.
Tahoe Yoga Tools: A Unique Souvenier
Over time we have tested a variety of asana tools. Due to our small retail space, we carry very few. Those that are on our shelves have been tested and proven. These are the tools we use in our studio and the ones we recommend for you to use during your practice. Manduka Mats stay clean, show little wear (over years of use) and are easy to clean. Our foam blocks are lightweight which make them durable and easy to toss to the side, or lift over head. We also get a pretty sweet bulk discount from Yoga Outlet. Our Yoga Straps are sold exclusively in the studio. Our director, Jenay, makes them from organic cotton and YKK clips. You won't find these anywhere else. The same goes for our Lavender Eye Sachets. Filled with organic lavender and buckwheat, they are unique to LTY.
Support Your Self, Support Small Business
As you begin to practice Hatha Yoga more seriously, consider the tools with which you approach your practice. Consider the source and the quality. Consider for whom you practice. Join us for a class and gain more than just awareness. Develop the physical skills to access deeper areas of your own body. Lengthen your breath and become aware of your emotions. Learn to listen to the chatter in your mind and quiet the unnecessary thoughts. Do so with the correct tools and you will develop a stronger practice.
1 Manduka eKO Mat
2 Foam Blocks
1 Yoga Strap OR Eye Sachet
Contact us to purchase: firstname.lastname@example.org
Yoga on the Slopes
We all know that the only way to truly prepare for Winter sports is to get out there and do them. Whether you are heading to Heavenly or Kirkwood, Squaw or Sierra at Tahoe, Yoga Asana and Pranayama as well as mindful practices can help you to feel strong, safe and aware while out on the snow. Try out these simple practices to help you enjoy this year's season. You won't regret it.
1) Asana (Poses)
There are many Yoga asana (poses) that can help you to strengthen as well as recover from your day out on the slopes. An experienced and knowledgeable instructor will be able to guide you through theses poses and teach you how to use them in a way that helps you prepare for your day out, then release afterward.
Yudrasana (Lunge) - raising and lowering between high and low lunges.
Deviasana (Goddess) - holding, and also shifting your upper body from side-to-side.
Virabhadrasana Dvi (Warrior Two) - holding, as well as rotating.
Parsvottanasana - intense side stretch.
Supta Virasana - reclined hero
Svastikasana - auspicious pose/reclined twist variation
2) Pranayama (Conscious Breath)
If you’re heading out to the resort you are unlikely to be the only one doing so. You can prepare for and remain relaxed while sharing the mountain by applying a simple breathing techniques. Not only will they help you to remain calm and patient in lift lines. Pranayama practices can also help you to reduce stress levels while you are out and about traveling and visiting the area.
Victorious/Powerful Breathing (Ujjayi):
Breathe in and out of your nose only.
Constrict the back of your throat slightly so that your breath is audible to you, only.
Feel your breath as it moves in and out of your throat.
Slow your breathing down so that each inhale and exhale is as long as you can make it.
3) Dharana (Mindful Practice)
We can easily become caught up in the cycle of activity and buzz around us while we are out on the slopes. There are people moving everywhere and in every direction. It’s a good idea to step out of the way, look around, and observe our circumstances every once in a while.
Be sure to follow these simple mountain rules to keep yourself and others safe:
-Move to the side of the trail if you need to stop for any reason. While waiting for friends, fixing your gear or taking a break, move out of the way of those who are riding.
-Be considerate of others by keeping your backpack, poles and gear close to your body while moving around or riding the lift. Wear headphones if you like to listen to music and keep the volume at a level that still allows you to hear the liftee and those around you in the case that someone is trying to get your attention.
-Stay in control of yourself, even if your friends are bombing down the slope ahead of you. Most of us don’t get to ski every day. Honor your abilities and be honest about how much control you really have over your board or skis. Everyone, including that 5-year-old grom crushing it on the bumps will have more fun when staying in control.
Find a spot on the side of the trail, pull up a chair, or head into the lodge and relax for a few minutes. Close your eyes and listen to the sounds around you. Enjoy the crisp air and the swish of others sliding by.
To learn more about the poses, breath work and mindfulness practices that keep Jenay peaceful during Tahoe Winter visit LakeTahoeYoga.com.
Do Not Force. Do Allow.
Kriya Yoga is a practice that incorporates Tapas (discipline), Svadhyaya (self study) and Isvarapranidhana (dedication). Our lineage at Lake Tahoe Yoga is Rajahatha. Each class incorporates movement, self study and mindfulness in an effort to induce Kirya or cleansing.
Every posture clears away impurities and toxins in the form of sweat. While moving, you are guided to focus upon various aspects of the postures as well as your own body's experience. The more consistently you show up for the practice, the more you will feel the effects of Asana (poses).
During your next Yoga class notice in which postures you can feel the heat resulting from movement or stability within the pose. Become aware of the moment when your body begins to express that which you do not need.
Balance Effort & Release
Kriya is one of the most difficult aspects of Yoga because it requires that we release our grasp and detach from expectation. Our habit is to hold, grasp, clench and grip. More difficult is relaxation; to let go and to allow change to occur. Svadhyaya is the practice of observing, witnessing and then identifying the places in which we grasp or hold. Once we become aware of what we are doing, when, we can begin to release and detach.
The next time you are practicing Yoga Asana try shifting your focus and become a witness to your movements. Observe in each posture the places where you are gripping or clenching. For most of us, this happens in our jaws, hands and shoulders.
It's Not About You
Back bending is often referred to as Heart Opening in the Yoga world. We tend to find fear, frustration and agitation as we bend in reverse. Our bodies are tight and unwilling to open. We are fearful of what might present itself as we open our hearts. We are so used to hiding, stuffing away and repressing things that are hurtful or cause us sadness that when we are confronted with releasing these things we become tense as we are outside of our comfort zone.
Physically, as we work through the practice of cleansing (Kriya) you may notice that your posture changes, your attitude toward yourself and others may shift and you may find yourself more willing to receive and let go.
During your next practice establish Sankalpa (intention) bring to mind someone, somewhere or something that could use the benefits that the practice brings. Dedicate your practice to whatever it is you bring to mind. Let go of your desire to keep that which you create.